#sowhoknew: Will you watch Facebook Watch?
Two years ago I wrote an article which mused on whether Facebook would buy Netflix and start streaming their own content. Well, it seems my...
Author: Copenhagen INK
63% consumers turn to mobiles for online shopping: Report
Evolving technology has been transforming the global retail landscape and the way consumers are shopping in the past decade. GfK’s latest FutureBuy report reveals a...
Singapore International Foundation hands social mandate to KRDS
Singapore International Foundation is a non-profit organisation that seeks to connect Singaporeans and world communities to build a better world. Through shared ideas, skills and...
WPP combines Wunderman & JWT to form Wunderman Thompson
WPP’s agencies Wunderman and J. Walter Thompson will unite to form Wunderman Thompson, a creative, data and technology agency built to inspire growth for its...
The Changing State of Programmatic Inventory in the UK
Following the launch of their latest whitepaper on the state of programmatic inventory in the UK in the fourth quarter of 2018, James Diba, senior...
Ahead of ad products, TikTok is the hot new app that ad agencies are eyeing
TikTok, the short-form video app that combined with Musical.ly in August, has yet to launch ad units for brands or formal monetization products for creators....
‘Mark Zuckerberg sent his cats’ and other zingers from Facebook’s global grilling
Related Video: Facebook VP Admits Zuckerberg’s Absence at International Hearing Is ‘Not Great’ Courtesy: Cheddar An app that allowed Facebook users to quickly surface images...
Aki Technologies Launches Holiday Charity Campaign ‘Aki Giving Moments’
Moment Marketing Science Company Helps Agencies and Advertisers Give Back This Holiday Season SAN FRANCISCO – Aki Technologies, the company that helps brands personalize advertising...
The Winners of The Wires 2018
On Thursday, 22nd November, ExchangeWire held its second annual awards ceremony for The Wires, which saw 200 senior industry people come together to celebrate the...
#sowhoknew: Why has gym gear become the new day wear?
Not so long ago, none of us would been seen dead in our sweaty gym attire outside of its natural habitat. So why has parading...
UN makes Sir David Attenborough the voice of millions at climate talks
Sir David Attenborough, one of the world’s most famous naturalists, will bring the voice of millions of citizens to the UN Climate Change Conference later...
BBDO Bangkok appoints new MD & CCO
BBDO Bangkok has appointed Thipayachand Hasdin as Managing Director, promoted from Chief Client Officer, and Anuwat Nitipanont as Chief Creative Officer, promoted from Deputy Chief...
AppsFlyer launches mobile mktg initiative for SEA
AppsFlyer, the mobile attribution and marketing analytics platform, has launched a mobile marketing MasterClass exclusively for startups and businesses in Southeast Asia (SEA). The paid...
Petronas ICT sees acquisition possible as a means to jumpstart innovation
National oil company is playing catch-up in the tech space and needs to find short cuts. Via DNA
MyTV’s woes, a case of good money chasing after bad money?
Malaysia’s digital terrestrial television migration stalls as MyTV fails to deliver but an industry veteran offers a solution. Via DNA
S4 Capital plc Appoints Michel de Rijk as CEO APAC; Zenith’s Programmatic Marketing Forecasts
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – and in this edition: S4 Capital plc Appoints...
