Dear Millennial: It’s Time to Break Up with Your Beer Can
Sure, glass may be less convenient than paper, plastic or aluminum — and it breaks. But the Glass Packaging Institute wants to change some of...
Author: Copenhagen INK
Protein Launches Tide, a New Social Media Visualisation Tool Pioneered at Cannes Lions
Stella Artois, Converse and Grafik are amongst the first clients. Protein today launches Tide – a new social visualisation tool built for brands who want...
The programmatic sales team: How to build one, how to improve the one you have
By Angela C. Kinsella, Senior Director, Programmatic Sales Operations, Demand Media When we all started down the programmatic road, the fear was that salespeople were an...
Upstart E-Tailer Urban Ladder Prefers Smarter Segmentation To Rating Points
AdExchanger | CPG brands are the big TV spenders, but ecommerce and subscription startups like Gilt and Birchbox are coming on strong. Take Urban Ladder,...
Social Media Marketers Take Note: Women Way More Likely to Use Pinterest
Guess what? Gender is still the main defining factor for users of the visual social network Pinterest. “Pinterest quickly attracted a substantial audience of committed...
AOL-Millennial Media Acquisition Shows It Isn’t Always About The Price
AdExchanger | AOL’s acquisition of Millennial Media for $238 million was a coup for its purchaser, if not for its investors. The mobile ad platform...
McDonald’s to launch youth YouTube channel http:/…
McDonald’s to launch youth YouTube channel buff.ly/1PPjn6X
Water Is the New Soda — and That’s a Problem for…
Water Is the New Soda — and That’s a Problem for Coke and Pepsi buff.ly/1JPfxWU
Software Automatically Takes Out Distracting Items…
Software Automatically Takes Out Distracting Items From Your Photos buff.ly/1LMvXTA
AOL Acquires Millennial Media In More Industry Consolidation; Rubicon Aggregating DOOH for Programmatic
ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: AOL boosts its programmatic efforts with Millennial...
The Art of the Out-of-Office Reply http://t.co/MVN…
The Art of the Out-of-Office Reply buff.ly/1KKovd6
AOL Confirms It Is Buying Millennial Media In $238…
AOL Confirms It Is Buying Millennial Media In $238M Deal To Expand In Mobile Ads http://buffhttp://buff.ly/1OfZBRy http://buf…
ATS London: An Industry in Flux & Why You Must Attend
We are just under two weeks out from our sixth ATS London event – and we have only a handful of tickets remaining. This year’s...
Instagram video ads called ‘highly efficient’ at 2…
Instagram video ads called ‘highly efficient’ at 2 cents for a 3 second view buff.ly/1OftAco
Verizon’s Data Goldmine Is Also A Privacy Minefield
AdExchanger | Does Verizon have access to rich user data? Undeniably. Will Verizon successfully capitalize on that opportunity? Questionable. After all, Verizon’s user data is...
Mondelez Sets Marketing Department Changes Amid Co…
Mondelez Sets Marketing Department Changes Amid Cost-Cutting Push buff.ly/1KsTsE5
