Malaysians prefer a smooth UI & fresh content for video viewing
Malaysian consumers consider a smooth user interface (61 per cent), buffer-free experience (58 per cent), high definition video quality (56 per cent), and the latest/fresh...
Author: Copenhagen INK
Powerhouse Dentsu BlueFocus rebrands to Dentsu Public Relations
Dentsu Aegis Network China is rebranding its brand agency, Dentsu BlueFocus, to Dentsu PR Beijing Inc. (“Dentsu Public Relations”). This marks an important step of Dentsu Aegis...
Viacom Asia promotes Paras Sharma to Senior VP
Viacom International Media Networks (VIMN) has promoted Paras Sharma to Senior Vice President of MTV & Comedy Central Brands and Digital Media, Asia, with immediate effect. Based...
Week in Review: Garuda a digital catalyst for Indonesia?
Garuda Indonesia aims to be a full digital airline by 2020. Karamjit Singh talks about the possible ripple effect this can have on other state-owned...
Social media: Vox populi when terror strikes
In the wake of the IS attacks, Indonesians rallied around social media, Benjamin Cher writes from Singapore. Via DNA
Charles Schwab Campaign Celebrates Heroism in Tackling Your Finances
Taking control of your finances is not for the faint of heart, asserts a new campaign from investment company Charles Schwab. The San Francisco-based firm...
MRC: 2016 Will Be The Year Of Mobile (Viewability)
AdExchanger | With desktop viewability measurement and the invalid traffic detection and filtration situation starting to get under control, the Media Ratings Council is focusing...
On Instagram, Ikea Russia turns emojis into recipes
Even the most creative chefs can turn any ingredients into a succinct recipe. Now try that with emojis. Ikea, ever the inventive company with equally...
To Meet Surging Consumer Expectations, Retailers Must Put Data To Work
AdExchanger | “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is...
OneSpot Expands Management Team; Appoints Marketing Technology Sales Veteran Jon Driscoll as Chief Revenue Officer
AUSTIN, Texas – OneSpot, the Content Sequencing® platform, announced it has appointed Jon Driscoll as chief revenue officer. Driscoll joins the company from Spredfast, the...
The Future of the Wearables Market https://t.co/TC…
The Future of the Wearables Market buff.ly/1OSfUqA
H&R Block Spends Evenly On Digital And TV Ads, CMO Says
AdExchanger | H&R Block is targeting millennials, TV and your tax dollars. The tax preparation giant is gearing up to air three new 30-second broadcast...
Google Maps’ New Hidden Feature Could Be Very Usef…
Google Maps’ New Hidden Feature Could Be Very Useful buff.ly/1NayR22
Ad Age’s Digital Predictions 2016 https://t.co/cKP…
Ad Age’s Digital Predictions 2016 buff.ly/1OSduIs
Publicis Eyes Majority Stake in Cheil; DoubleClick Goes Programmatic Guaranteed
ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Publicis wants a piece of Cheil; Google’s DoubleClick...
Yahoo has released a ton of anonymized user data t…
Yahoo has released a ton of anonymized user data to help machine learning scientists buff.ly/1PeDzx5
