H&R Block Spends Evenly On Digital And TV Ads, CMO Says

AdExchanger |

H&R Block is targeting millennials, TV and your tax dollars. The tax preparation giant is gearing up to air three new 30-second broadcast TV ads just in time for tax season, with a goal to increase awareness among the youngest demographic set of tax filers. H&R Block declined to disclose how much it is investingContinue reading »

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Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.

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