Foxtel tells Australians to ‘Make it Yours’ in new campaign
Whybin\TBWA Sydney and Foxtel’s in house creative agency, Felix, have launched a major new campaign for Foxtel. Dubbed ‘Make it Yours’, the new marketing push...
Author: Copenhagen INK
Darren Yuen named Carat Malaysia CEO
Carat Malaysia has promoted Darren Yuen to Chief Executive Officer of Carat Malaysia, succeeding Bala Pomaleh who has moved on to pursue other opportunities. A pedigree...
Lotame Audience Optimizer Extends DMP Audiences Into Prospecting
AdExchanger | Lotame released a tool on Monday called Audience Optimizer, an add-on to its data management platform (DMP) that uses lookalike modeling to help...
GroupM Solution LIVE Panel Connects To WPP Data Assets
AdExchanger | Beginning Monday, GroupM will offer a solution called LIVE Panel, designed to connect WPP’s data assets (mostly those owned by Kantar and the...
Videology Announces Industry Education and Feedback Portal; Launches With Deep Dive on Ad Fraud
NEW YORK – Videology, a leading software provider for converged TV and video advertising, announced the launch of ‘Videology Labs,’ a two-pronged approach to industry...
Mobile Will Dominate New Advertising Dollars Through 2018
AdExchanger | Mobile ad revenue will grow 128% by 2018, accounting for 92% of new global advertising dollars, according to the global ad spend forecast...
VIDEO: Modern Casino Marketing Webinar Hosted by mobileStorm and Indigeony
Earlier this month, our sister site mGamingWatch presented an instructive webinar called “Modern Casino Marketing” hosted by mobileStorm and Indigeony. In the presentation, attendees gained...
Microsoft will allow Xbox gamers to play against P…
Microsoft will allow Xbox gamers to play against PS4 and PC players buff.ly/1UIEvk2
Snapchat has a secret team possibly building a pai…
Snapchat has a secret team possibly building a pair of smart glasses buff.ly/22rego6
Google provides best ROI in digital ads, marketers…
Google provides best ROI in digital ads, marketers say buff.ly/1XDO5nq
Get up close with PPC KPIs to improve your perform…
Get up close with PPC KPIs to improve your performance buff.ly/22v88Ia
Google Image Search launches colored filter button…
Google Image Search launches colored filter buttons buff.ly/1Usalm7
Why You Need to Care About SEO: An Interview With…
Why You Need to Care About SEO: An Interview With PR Expert Søren Lillesøe buff.ly/1XDLUQO
Report: Google is selling Boston Dynamics, possibl…
Report: Google is selling Boston Dynamics, possibly to Toyota or Amazon buff.ly/1McFxDo
How to Build Your Mobile-Centric Search Strategy h…
How to Build Your Mobile-Centric Search Strategy buff.ly/1UkFGXH
Apple turns to Google for help storing some iCloud…
Apple turns to Google for help storing some iCloud accounts buff.ly/1LzXlbm
