Apple Soars to Record After Signaling Resilient IPhone Demand
Apple soared to a record after giving a revenue forecast that highlighted resilient demand for the iPhone ahead of the introduction of its new models...
Author: Copenhagen INK
Now & Next: Virtual Reality
. It is the only technology to come through the Gartner’s hype cycle’s ‘Trough of Disillusionment’, to reach the ‘Slope of Enlightenment’, and now it is...
Beyond Billboards: Welcoming a New Golden Age of Advertising
, believes that content distribution and consumption is blurring the lines of what an ‘ad’ is, and that this actually brings with it untold opportunities. Writing...
mediasmart Extends Video Ad Credentials with AdColony Instant Play Deal
London – mediasmart Mobile has extended its partnership with AdColony to expand its range of video advertising formats to include their latest Instant Play™ HD video...
Rain Day for The Casino Marketing and Technology Show
The decade-long tenure of the Casino Marketing and Technology Conference is a testament to its focus on technology and marketing for the casino industry. Late...
YouTube Sweetens The Pot; Marketing Services Crop Up Around Amazon
AdExchanger | Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. MeTube YouTube is sweetening the pot for publishers by bundling its back-end...
Messaging app Line is bringing its retail stores to America
On Tuesday morning, people waited in line to get into the Line Friends store in Times Square in New York City. There, visitors were greeted by...
Rubicon Lowers Fees As Q2 Revenue Slides 39%
AdExchanger | Rubicon Project has been steadily lowering its take rate over the past year to make its tech more appealing to publishers and buyers,...
SEC Asks Twitter Why It Doesn’t Disclose Daily User Number
The Securities and Exchange Commission has asked Twitter a question that many observers also have: why not disclose your number of daily active users? Twitter...
The importance of Material Design
Will following the rules of Material Design make your design successful or can you ignore it? Via DNA
Etiqa appoints Chris Eng as new Chief Strategy Officer
Insurer dedicating significant resources, forming core group of highly experienced individuals to explore opportunities Via DNA
In A Market With No Ratings Standards, How Can the Best Data Win?
AdExchanger | “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is...
Acxiom Launches Connected Spaces
LONDON – Acxiom® (Nasdaq: ACXM), in collaboration with Adobe, announced the launch of Connected Spaces, a global solution aimed at delivering more relevant omnichannel experiences to customers....
SEA sees 40% growth in mobile conversation rates: Research
Southeast Asia’s businesses are still driving consumer purchases largely via desktop instead of the smartphone, Adobe’s latest Best of the Best research found. However, it...
#sowhoknew: Is your boss a psychopath?
We’ve all called our boss a ‘bit of a psycho’ at some stage but some recent research has discovered that it’s actually true for 21...
Omnicom Media Group names Kelly Huang as Taiwan CEO
Omnicom Media Group (OMG) has appointed Kelly Huang to the role of CEO, Omnicom Media Group Taiwan. Ms Huang replaces Elle Huang, who has resigned from her...
