Facebook Brings Ad Targeting To Newsfeed
Facebook has announced the expansion of the advertising system enabling marketers to tailor messages to users of the popular social network based on their browsing...
Author: Copenhagen INK
PayAnywhere Ready for The Day When Cash is ‘Obsolete’
The team at PayAnywhere is in good shape for when that big day finally arrives – the day when cash is something our grandchildren may...
How to Develop a Multilingual Content Marketing Strategy
Coca-Cola is a good example of adapting a global brand for a country-specific audience. Source: ClickZ Asia
Neal Mohan Discusses The Recent Changes To The DoubleClick Ad Exchange
Google announced last week that it was making a number of changes to its DoubleClick Ad Exchange, as it continues to add the functionality of...
THE FUTURE OF DIGITAL [SLIDE DECK] http://t.co/5nF…
THE FUTURE OF DIGITAL [SLIDE DECK] lnkd.in/xKtRxv
JCDecaux pushes NFC mobile offering
Hong Kong – SONY Xperia Z and Nicotinell latest brands to sign up to JCDecaux Transport’s interactive mobile package. Source: Marketing Interactive
Savings Fuel New Digital Spending http://t.co/Cw0s…
Savings Fuel New Digital Spending lnkd.in/ufBbsP
Yahoo buys Summly… only to close it down http://…
Yahoo buys Summly… only to close it down lnkd.in/VKWkq6
Focus on Small Data to Succeed in Big Data Chaos
Big data in social marketing is misplaced. Here’s why. Source: ClickZ Asia
Is Your Favorite Brand a Social Media Power Player?
The steady rise of social media has every company reconsidering marketing strategies and how they sell their products or services. As a result, global consulting...
Are You Annoying People on Twitter?
Do you have a business, an app, or some other product or service you’re trying to promote across social media channels like Twitter? If so,...
Starting April 23, Google will allow trademarks as…
Starting April 23, Google will allow trademarks as keywords in AdWords campaigns worldwide lnkd.in/Qdyxuw
Marketers Cheer Facebook’s Reported Hashtag Adopti…
Marketers Cheer Facebook’s Reported Hashtag Adoption lnkd.in/tTqyNU
Five brands that reaped rewards after adopting res…
Five brands that reaped rewards after adopting responsive design lnkd.in/UDTpzx
What are the pros and cons of Enhanced Campaigns so far?
1. What are the main benefits that you’ve encountered in switching over to Enhanced Campaigns? Jasdeep Mondae, search manager at SMV Group The primary benefit...
