Big brands capture reactions to ads with new video technology
The question of adoption was answered early this year, when the company announced that both Unilever and Coca Cola would use the technology to measure all of...
Author: Copenhagen INK
Facebook Ads Coming to Your Phone’s Home Screen ht…
Facebook Ads Coming to Your Phone’s Home Screen lnkd.in/WkQj54
Analysing data: the power of site search
Both Vishal Srivastava and Graham Charlton have covered site search best practice in two very good articles, this article focuses on why the data is...
‘The Ego-System vs the Eco-System’, By Gareth Holmes, UK Publisher Director, PubMatic
An EGO system has existed for some time within display advertising. I call it that because it’s a subjective process, not based on logic, but...
Facebook to remove ‘friends of fans’ metric from I…
Facebook to remove ‘friends of fans’ metric from Insights lnkd.in/d_kTJT
Baidu Eye Is China’s Answer to Google Glass, Compa…
Baidu Eye Is China’s Answer to Google Glass, Company Confirms lnkd.in/3raJCb
Privacy Please!
How will the privacy policy impact marketers and companies conducting business in Hong Kong? Source: ClickZ Asia
Report: APAC is excelling in digital advertising
Global findings Worldwide, digital advertising currently accounts for 19.8% of total media advertising spend and according to eMarketer, it will account for 21.7% by the...
Mobile and not TV is the way for social brands to…
Mobile and not TV is the way for social brands to go [infographics] lnkd.in/chrHgy
BlackBerry Shuttering BBM Music Service in June
BlackBerry is ready to rock out. This June, BlackBerry will close its cloud-based BBM Music service. The closure of the service after only two years...
Samsung’s Preliminary Q1 Earnings Dazzle Wall Street
On Friday, Samsung provided a preliminary financial update for the first quarter of 2013 and Wall Street reacted with exuberance. The South Korean tech giant...
More Nonsensical Brand Tweets
Awkward social moments with Skittles, Starburst and Kotex. Via digiday,com
WireColumn: Why ‘Pseudonymisation’ Can Be a Good Deal, for Both Users and Businesses
Stephan Noller is CEO & Founder of nugg.ad AG In a previous article, Nick Stringer from IAB UK explained how the EU wants to regulate...
P&G’s Bacon Mouthwash Sounds Like an April Foo…
P&G’s Bacon Mouthwash Sounds Like an April Fool’s Gag lnkd.in/229d_e
Microsoft Readying Challenge to Google Glass
In February, Google opened our eyes to the great many possibilities born of a remarkable wearable technology that is being hailed as one of the...
How P&G Presents Data to Decision-Makers http:…
How P&G Presents Data to Decision-Makers lnkd.in/i7dN-m
