Astro launches home shopping JV, takes the plunge into e-commerce

Astro has announced a joint venture with South Korean multimedia retailer GS Home Shopping which has launched Go Shop, a new 24-hour shopping service available on Astro TV (Channel 118), Astro On The Go, as well as web and mobile platforms.

Via DNA

Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.

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