44% of Marketers Say They Have a “Basic” Level of Audience Management Maturity, New Merkle Study Finds

New report features original research on audience sourcing and management among enterprise marketers COLUMBIA, Md. — Merkle (www.merkleinc.com), a leading technology-enabled, data-driven performance marketing agency, has released the State of Audience Management Maturity Report in collaboration with MarTech Advisor. The report features original research and insights into the predominant tools used today for audience sourcing and management. […]

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Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.