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UK Q1 2018 Ad Spend Beats Forecast; FreeWheel & Integral Ad Science Partner

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ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: UK Q1 2018 Ad Spend Beats Forecast; Partnership Between FreeWheel & Integral Ad Science; New Footfall Tracking Capabilities by mediasmart; Cedato Introduces Contextual Lookalike Targeting; and Tapjoy & Winclap Partner.

UK Q1 2018 Ad Spend Beats Forecast

The first quarter of 2018 has been the strongest first quarter, in terms of ad spend in the UK, for three years. According to the latest Advertising Association/WARC […]

The post UK Q1 2018 Ad Spend Beats Forecast; FreeWheel & Integral Ad Science Partner appeared first on ExchangeWire.com.


Via ExchangeWire

Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.