TripleLift and White Ops Partner to Fight Fraud in Native Advertising

NEW YORK, NY — TripleLift, the world’s largest native advertising platform, announced a partnership with White Ops to become the first native exchange to offer third-party verified pre-bid fraud prevention across its entire inventory. By leveraging White Ops’ pre-bid prevention product, MediaGuard, TripleLift will now prevent fraudulent traffic across its platform, ultimately providing TripleLift clients […]

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Via Ad Operations Online

Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.