Copenhagen INK

Transparency Vs. Performance: Marketers Shouldn’t Have To Choose

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“Data Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is by Sam Barnett, CEO at Struq. The piece is a response to our recent column, “DSPs Vs. Personalized Retargeters. One Step Forward, Two Steps Back?” Read it.  A recent AdExchanger column […]
Via adexchanger.com

Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.