Toyota Uses Programmatic OOH In Turkey To Spread The Word On Hybrid Cars
Toyota needed to put out a wide-reaching message to raise awareness about its hybrid vehicles in Turkey, a market where the concept is new and not widely adopted. To do so, it turned to the broadest reach medium there is: out of home (OOH). But Toyota wanted to introduce some targeting to reach its intended… Continue reading »
The post Toyota Uses Programmatic OOH In Turkey To Spread The Word On Hybrid Cars appeared first on AdExchanger.
