Tinder Swipes Right On Programmatic; IAB Releases Advanced TV Attribution Guide
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Swipe Right On Programmatic Dating app Tinder is using Google’s ad server to sell ads programmatically, Digiday reports. Advertisers will be able to buy inventory through programmatic guaranteed deals or private marketplaces by the end of the year. But Tinder won’t be using Google… Continue reading »
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