The Nuances of Education-Tech Publisher Monetisation: Q&A with Brainly & Yieldbird
strong>In September, ad-optimisation company, Yieldbird, announced a new partnership with Brainly, an education technology publisher, which offers a unique platform for sharing knowledge amongst students, across 35 languages. ExchangeWire speaks exclusively with Przemysław Oborski, business development manager, Brainly, and Bartłomiej Chmiel, managing director, Yieldbird (both pictured below), about the nuances of publisher yield optimisation in the edtech sector.
ExchangeWire: Can you explain what Brainly does and how the site works?
Przemysław Oborski, Brainly: Brainly is the world’s largest student-powered, peer-to-peer learning community. Our mission […]
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