Tasting Table And Newsy Tap Apple’s tvOS To Reach Millennials In Leanback Mode

AdExchanger |

When Apple baked tvOS into its fourth-generation set-top box, the next-gen operating system also opened the floodgates to third-party apps. It was a pivotal moment for app and game developers, who could for the first time tap into Apple’s emerging TV ecosystem via a new software development kit (SDK). And for large and mid-tier publishers, the newContinue reading »

The post Tasting Table And Newsy Tap Apple’s tvOS To Reach Millennials In Leanback Mode appeared first on AdExchanger.


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Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.

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