#sowhoknew: The fallacy of online privacy
The great lie about online privacy is ‘unraveling’, according to a damning report in TechCrunch this week. According to them, the ongoing harvest of vast...
Tagged: wi-fi
Here Comes the Telco Ad Stack War
Verizon Wireless’ purchase, or merger, with AOL stands out as one of the ad tech stories of 2015. This is not only for its multi-billion...
TubeMogul-Site Tour Deal Integrates Out-Of-Home, Video Ads; Most HK Advertisers Unhappy with Cross-Channel Campaigns
In this weekly segment, ExchangeWire sums up the key industry updates on ad tech from around the region – and in this week’s edition: TubeMogul-Site...
United Airlines Uses Identity To Soar Above Data Silos
United Airlines services more than 5,000 flights a day to 400 different destinations around the world. It uses desktop, mobile app, in-flight Wi-Fi, email and...
How to make your communication plan work harder
A cliché often used to introduce the world of media and communication is that ‘the rate of change will never be the same again’. There...
China, India lead global mobile online shopping: Survey
While Asia Pacific markets are leading various global statistics, online shopping continues to be a game changer for many companies in the region. A survey by Dyn...
Making mobile video ads buffer-free
India-based Smile Vun Group (SVG) recently acquired mobile video technology platform Seventynine and digital agency Networkplay from Gruner+Jahr. With the acquisition of Seventynine, SVG Group...
DigiVive bags Digital Experience Award at World Communication Awards 2014
DigiVive’s flagship brand nexGTv has bagged the digital experience award at World Communication Awards 2014. The latest edition of the Awards was help in London...
The Weekly Digital Marketing Update @ Copenhagen INK (16-10-2014)
Copenhagen INK’s Weekly Digital Marketing Update gives you a comprehensive overview of the top digital marketing stories and breaking news from the past week. Enjoy!...
Automotive’s evolution into a media channel & life app
We have noticed a key theme emerging for 2014. How does this apply to automotive? Automotive is being modified by the behaviour of mobile audiences...
Supreme Court Rejects Google’s Appeal of Street-View Privacy Suit
The U.S. Supreme Court rejected an appeal by Google, leaving the company to face lawsuits accusing it of violating a federal wiretapping law by secretly...
Apple, eBay, Google Marching Into The Indoor Location Market
According to ABI Research, there’s a good reason why Apple, eBay, Google, and others are all making definite moves on indoor location in 2013. For...
Boingo Expands Wi-Fi Advertising Services in Canada
Boingo Media Adds Rich Audiences of More Than 150 Million Consumers in Travel and Leisure Segments via BOLDstreet Partnership LOS ANGELES – Boingo Wireless (NASDAQ:WIFI), the...
JiWire: Better Geo-Data To Drive Next Wave Of Mobile Ads
Location data is often touted as the key to unlocking the targeting opportunities in mobile ads. How to best leverage location data varies by company,...
Boingo Launches Innovative App Download Product for Advertisers
Advertisers Enjoy Verifiable Downloads and Guaranteed Engagement in High Traffic Wi-Fi Hotspots LOS ANGELES – Boingo Wireless (NASDAQ: WIFI), the leading DAS and Wi-Fi provider that...
So your customers are showrooming? Big deal
Although the media is hailing showrooming as the latest blow to the already struggling high street, it’s been around for years. In the past consumers...
