Data pick of the day: Only 25% of iPad users are aged 16-24
This week Apple will once more gather a portion of the world’s media in Cupertino to share its vision of the future. After the hype...
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Telcos, tech players speak relevance to up internet demand in India
The recently concluded Internet.org summit in India brought out important areas of focus for internet connectivity in the country. Internet.org, an initiative by seven technology companies...
Mark Chang's second act: To aid disadvantaged entrepreneurs
In his first interview after his deal to sell off the Internet assets of JobStreet.com for US$582 million, Mark Chang speaks to DNA founder Karamjit...
Zuckerberg in India: On connectivity, local languages & internet relevance
If there was one word that would surmise Mark Zuckerberg’s passion and focus areas, it is ‘connectivity’. When Facebook positions itself as a platform that...
The Next Big Thing: Local Businesses and Facebook
“In my opinion, local small businesses are the great-untapped segment for Facebook and is one that has massive potential. Imagine if “Joe the Plumber” could...
Zuckerberg in India: mn-dollar fund, languages for connected audiences
Among the most discoursed, Facebook’s co-founder Mark Zuckerberg was in the Indian capital to address the first internet.org summit. The initiative seeks to make internet...
Cross-platform content marketing: Of consumer, context & curation
As technology levels the playing ground for digital platforms, the significance of content comes to fore once again. This was also one of the areas...
E-governance via smartphones aims to better connect rural India
After a long period of inefficient governance and policy paralysis, the Indian political system is expected to pick up under the leadership of Prime Minister...
Asian shoppers transact & spend more time online
Consumers across the globe are mixing the online and offline worlds more when they shop and are doing so in different ways and to varying...
Ecommerce players’ Diwali battle marks the rise of new trends in India
Flipkart rolled out its ‘Big Billion Day’ sale amid much fanfare on October 6, where the ecommerce giant offered large discounts and deals across 70...
Data pick of the day: 42% mobile gamers are female
Women can invest time and money in anything that can engage them – this is a known fact but a lesser known fact is the...
The Weekly Digital Marketing Update @ Copenhagen INK (07-10-2014)
Copenhagen INK’s Weekly Digital Marketing Update gives you a comprehensive overview of the top digital marketing stories and breaking news from the past week. Enjoy!...
Why Yahoo would invest millions in Snapchat?
The answer is not too tough if one has to see the evolution graph of the digital media space – from the rise of websites...
What the inaugural Internet.org summit means for India & Facebook
As the communication fraternity in India gears up for the visit of Facebook’s Co-Founder and CEO, Mark Zuckerberg later this week – on October 9...
Engagement, conversion are top content mktg initiatives for B2B players
B2B (business to business) marketers are creating more content and using various tactics to promote and distribute content to their respective audiences. This specific section...
Microsoft Underlines its ‘Cross Screen’ Credentials & ‘Unique’ Pitch
Facebook and Google reign supreme for cross screen advertising, but desktop behemoth Microsoft contends the battle for ad dollars in a ‘mobile-first’ world is far...
