Pinterest Will Test Promoted Pins — but Won’t Charge for Them (Yet)
Pinterest’s inevitable march toward an ad business now seems more imminent. The social-bookmarking company announced today in a blog post bylined by CEO Ben Silbermann...
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Former Googler Penry Price Is LinkedIn’s New Ad Sales Chief
Penry Price — a former top sales executive at Google who left two years ago to helm the ad-targeting firm Media6Degrees (recently renamed Dstillery) —...
Brands Improve Ad Relevance and Response Rates by Targeting Consumers Based on Price Sensitivity
Price Sensitivity Does Not Equate With Brand Promiscuity or Demographics CINCINNATI – According to a new research report published by dunnhumby, the world’s leading customer science company,...
Heart-Tugging Thai Ad Tells Epic Story in 3 Minute…
Heart-Tugging Thai Ad Tells Epic Story in 3 Minutes: buff.ly/18BwcjR
10 Features Unique To Bing Ads That You Might Not…
10 Features Unique To Bing Ads That You Might Not Know About: buff.ly/1aVwuDQ via @sengineland
New Mobile-Only, Display Ad Ecosystem Map From AdM…
New Mobile-Only, Display Ad Ecosystem Map From AdMeld VP Theermann: buff.ly/1eT6kmL
French ad firm Criteo files for $190 million U.S….
French ad firm Criteo files for $190 million U.S. IPO: buff.ly/1eT66w3
WeChat & Line: Asia’s Fastest-Growing Social M…
WeChat & Line: Asia’s Fastest-Growing Social Marketing Platforms buff.ly/18cEWZz
Facebook’s New Promotion Policy: 6 Ways Brands Can…
Facebook’s New Promotion Policy: 6 Ways Brands Can Take Advantage: buff.ly/1eqwdJD
Microsoft launches new Bing logo, design refresh:…
Microsoft launches new Bing logo, design refresh: buff.ly/1eqw9JP
Best Route for Going Public? Privately, Say Ad Tech CEOs
Twitter’s announcement last week that it had confidentially filed to go public put a spotlight on a practice that has become the status quo, especially...
First direct’s platypus: is humour still a risk?
The adverts: right for TV, but not for online? I have to whack it on the table, I’m not very keen on first direct’s Platypus...
5 Common Myths About Real-Time Bidding: http://t.c…
5 Common Myths About Real-Time Bidding: buff.ly/16koJj9
Google Buys Bump, Maker of Contact Info Exchange A…
Google Buys Bump, Maker of Contact Info Exchange App: buff.ly/16koq7X
