Globe Tattoo honors Social Media talent
Philippines – Globe Tattoo, the mobile and wireless internet brand of Globe Telecoms, has opened nominations for this year’s Tatt Awards. Source: Marketing Interactive
Tagged: twitter
The wider impact of Facebook Home
With industry commentators predicting the arrival of a Facebook phone it was a small surprise to most when Facebook actually came out with ‘Facebook Home’. ...
46% of consumer goods marketers use mobile ads for brand awareness
However the report also states that in 2012 40% of consumer goods campaign spend on the Millennial Media platform was attributed to at least one...
Unilever launches first Magnum branded mobile game…
Unilever launches first Magnum branded mobile game lnkd.in/3iAQBT
Five Things You Didn’t Know About CPG Mobile Adver…
Five Things You Didn’t Know About CPG Mobile Advertising lnkd.in/TSASV8
BlueKai Enters the CPG Market, Partners With IRI h…
BlueKai Enters the CPG Market, Partners With IRI lnkd.in/x-8Qqb
China: Using Social Scoring to Assess KOL Effectiveness
A growing number of digital marketers are turning to social scoring tools to algorithmically grade an individual or brand’s social value or influence. But each...
Viddy Updates Its Mobile Video App With 30-Second…
Viddy Updates Its Mobile Video App With 30-Second Videos, New Filters, And Discovery Tools lnkd.in/p2mb6w
Why the new Twitter Music App Will Score Well http…
Why the new Twitter Music App Will Score Well lnkd.in/_dKh-K
‘It’s Time for the Next Step in Digital Advertisin…
‘It’s Time for the Next Step in Digital Advertising: Eyetracking’ lnkd.in/PbJEZa
Internet Statistics Compendium
Econsultancy’s Internet Statistics Compendium is a collection of the most recent statistics and market data publicly available on online marketing, e-commerce, the internet and related...
Twitter looks for ‘signals of intent’
Global – Following the footsteps of Facebook, Google and Instagram, Twitter’s ad system does some surveillance of its own. Source: Marketing Interactive
‘Successful eCommerce Personalisation: The Experts View’, by Rob Jackson, UK MD, Elisa DBI
If personalisation works so well – why don’t more brands use it effectively? Personalisation is hot property in digital marketing at the moment. The ability...
Top 80 Tools for Digital and Data Marketing http:/…
Top 80 Tools for Digital and Data Marketing lnkd.in/jTipXM
adidas consolidates social media duties
Regional – adidas has awarded independent creative network iris Worldwide its social media duties for Southeast Asia. Source: Marketing Interactive
Tiger consolidates global digital business
Global – Tiger Beer has consolidated its digital and social media account, awarding it to independent agency iris after a pitch. Source: Marketing Interactive
