A bombshell from Kia: Lady Gaga, Twitter, YouTube, Shazam and the VMAs
YouTube On YouTube, the video has nearly reached 1m views. Expect this number to continue to rise dramatically riding the song’s popularity. Given that previous...
Tagged: twitter case
Twitter Buys Trendrr to Track Social Conversations Across Media
In an effort to make it easier for networks and publishers to display tweets in their programming, Twitter has bought the social-TV startup Trendrr for...
Golf Channel Has an Epic Fail on Anniversary of ‘I Have a Dream’ Speech
In the summer of 1963, Martin Luther King Jr. took the steps of the Lincoln memorial and, in front of a crowd of hundreds of...
Airbnb Wants You to be a Vine Cinematographer
Calling all Vine artists. Airbnb is asking its fans to help make what it’s touting as the first-ever film made entirely of Vine videos. The...
Ad Guy Gives PR Firm Lesson in Power of PR
EDITOR’S NOTE: This post was updated after The Council on Public Relations came to its senses. The public relations industry, like all marketing, is in...
Mobile Advertising Leader Airpush Named One of the Best Places to Work in L.A. by the Los Angeles Business Journal
ad:tech London 2013 LOS ANGELES – Airpush (www.airpush.com), winner of the “Best Mobile Ad Network” at the 2012 Mobile Excellence Awards, today announced that it has...
Infographic: The Twitter Stats Marketers Need to Know
If you’re yet to buy into the fact that there is enormous value in marketing through this platform, here’s something to consider. The cost to...
Justin Smith’s Blueprint for Modern Media
The path of modern media is anything but direct. Justin Smith, the new CEO of Bloomberg Media Group, is emerging as one of the trailblazers....
How misusing Tumblr might hinder your connection to the teen demographic
Below is a list of five brands using Tumblr well, but first a look into what a popular Tumblr user, Georgia Gore, thinks of more...
Adtech-enfreude: RadiumOne CEO’s Arrest Brings Out the Haters
The news is shocking. RadiumOne CEO and founder Gurbaksh Chahal was arrested in San Francisco and charged with 47 counts of felony assault against his...
5 Lackluster Brand Instagram Posts
Whether it’s begging for likes on Facebook or spouting bizarre non sequiturs on Twitter, brands are often tone-deaf when it comes to social media. They...
New to Retargeting, Twitter Abstains From Ad Industry’s Privacy Program
Twitter last month introduced promoted tweets that can be targeted based on websites users have visited, but there was one notable omission: the little blue...
Mini Mocks Weiner With Selfie From @CarlosDMotor
Mini’s attempt to ride the Anthony Weiner bandwagon with bathroom-mirror photo from a fake Twitter account was sophomoric and didn’t circulate widely. But it was...
The CW Targets Royal Baby Photos With Ads For ‘Reign’
The birth of a new British royal elicited a blizzard of Twitter posts from brands looking to emulate Oreo’s famed Super Bowl tweet. A number...
Onalytica – solutions that unlock the value of online data
Onalytica – an interesting company to be aware of: Onalytica was established in 2004 and helps organisations meet the challenges of a constantly moving world. The...
How Celebrities Make Money From Social When They’re Not Paid to Tweet
Stars like Kim Kardashian are still routinely paid five figures for a single tweet promoting a product, but how else can they carve out a...
