Nordic RTB-Adoption On The Rise: Industry Reaction…
Nordic RTB-Adoption On The Rise: Industry Reaction lnkd.in/bzZmFC
Nordic RTB-Adoption On The Rise: Industry Reaction lnkd.in/bzZmFC
Digital marketing / Digital Marketing News / Digital marketing news Asia (APAC) / Interactive marketing / Mobile Marketing News / News
by Copenhagen INK · Published 08/03/2013
RTB still isn’t the method of choice for many types of campaigns. Brand campaigns in particular are still rarely booked on automated platforms; it’s interesting...
Advertising automation company Rubicon Project has just published a new infographic that provides a comprehensive overview of the European market for mobile real-time bidding (RTB)....
Search Trends for 2013: RTB, Attribution, and Mobile lnkd.in/sbm7ge
Digital marketing / Weekly Digital Marketing Update
by Copenhagen INK · Published 24/09/2012 · Last modified 09/09/2013
Waitrose Twitter hashtag invites ridicule | Business | The Guardian http://t.co/73LlnBMY # P&G launches Gillette Football Club on YouTube – Marketing news – Marketing magazine...
Meet the Biggest Advertisers in RTB http://t.co/YP66F9kF
Real-Time Bidding (RTB) Buyer’s Guide http://t.co/ivo8TrWj
European RTB Focus: Infectious Media Releases Its Spring European RTB Insight Report http://t.co/gANxZNTh
Is Manual Bidding Killing The RTB Promise? Why The Algorithm Can Lead To Smarter Optimisation…http://t.co/anWSnYDM
Yahoo!’s Right Media Exchange Goes Fully RTB: http://t.co/HrEugMD7
Digital marketing / Weekly Digital Marketing Update
by Copenhagen INK · Published 09/04/2012 · Last modified 09/09/2013
SpotXchange Launch SkipIt: Users Can Now Dodge Pre-Rolls And Video Ads For Fee: http://t.co/pWSz7gvU # Overall Growth In Display Up 13%; Social Upto 21% Of...
Data Driven Advertising / Digital marketing / DMP / DSP
by Copenhagen INK · Published 06/04/2012 · Last modified 16/01/2013
Spree7 Goes Live In Germany; AdGent Launches AdTouch; Yahoo/Bing Outpaces Google In Adspend Growth: http://t.co/Q3VrGTce
AppNexus – answering the Challenges of Rich Media in RTB: http://t.co/lG9narke
Market Report Reveals 51% of video-on-demand (VOD) Media Buyers Want RTB: http://t.co/jQYmjWXR
Of the 150 media buyers surveyed, 24% said they felt more confident about the potential value of RTB and the control it gives them over...
Euro Round-Up: 24/7 Media Releases RTB Solution; Ghostery Goes Mainstream In Europe…: http://t.co/mkwfVP0s
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