Why ExchangeWire Is Making Its Cannes Lions Debut
The title of this piece may illicit some barbed retorts, such as; ‘A week-long jolly on Cote d’Azur drinking Rosé and charging it back to...
Tagged: presentations
‘Employee of the future’: Bridging media’s church-state divide
As The New York Times’ Innovation report recently highlighted, the changing realities of the industry demands that publishers rethink the church-state divide. But a new breed...
Kickstarting business: dmexco 2014 sets up Start-Up Village
dmexco has upped its attention on start ups in 2014. Face to face with the key players, innovative start-ups can make initial contact with pioneers...
Five APAC entries gear up to compete for Innovations Lions
As the countdown to Cannes Lions International Festival of Creativity begins, the festival has announced the first list of contenders who have the chance to...
#OPSPOV: Native, Ops and a Bridge Between Ad and Content Servers
No surprise that viewability was high on the minds of the revenue specialists that headed to New Orleans for the 32nd AdMonsters Publisher Forum, but...
AdMonsters Publisher Forum
Event Type: Publisher Forum Geographic area: US/North America Sunday, November 9, 2014 – Wednesday, November 12, 2014 Sub Headline: Making Media Work Event promo: Join...
Is making a successful game an art or a science?
In a recent article the Ad Contrarian philosophically asked ‘is advertising art or science?‘. It highlights that advertising has both sides, which has similarities with...
VIRURL Acquires REVENUE.COM and Rebrands under New Moniker to Launch the Most Native Ad on the Web
Native Advertising Startup a Finalist in the “Advertising” Category at the 3rd Annual Siemer Silicon Beach Summit in Santa Monica, CA Santa Monica, CA – VIRURL,...
Hearst’s Dr. Oz Magazine Takes Shape as ‘The Good Life,’ Pitches Buyers
Hearst is likely to call its forthcoming Dr. Mehmet Oz magazine “The Good Life,” according to two people familiar with the matter. The title will...
Confessions of an Agency Planner
It’s no secret the agency business model is in disarray. Brands are investing in digital media, marketing and content more than ever. This means agencies...
Online Advertising Survey 2013
This is the third Online Advertising Survey Report, produced in association with advertising technology company Rubicon Project, and is based on a survey of more...
OpenX Expands to Germany
Digital Media Industry Executive Dimo Velev Appointed Regional Director DACH, OpenX GmbH, to Extend Reach of OpenX’s Digital Monetization Platform in Europe From New Munich...
ATS London Agenda, and Why the Industry is Moving On
The obsession around consolidation has grown from a mild din to full-on shouting match over the past couple of months. The amount of hackneyed pieces...
McDowell’s Whiskey App Helps Workers Slack Off
Now when you are doing some online shopping or watching Netflix at work, you don’t have to have that constant anxiety that your boss will...
Advertising Statisitcs
The Advertising Statistics documents are part of Econsultancy’s Internet Statistics Compendium package, a comprehensive compilation of internet statistics and online market research with data, facts, charts and figures that are...
The Future of Digital Marketing (FODM) Malaysia 2013 Presentations
Presentations from Econsultancy’s Future of Digital Marketing (FODM) Malaysia event on 28 May 2013. Over 400 digital marketers attended to hear from those leading the way...
