How digital fuelled Baba Rafi’s globalisation
Hendy Setiono built his Baba Rafi business from a single kebab stall to an international franchise, and digital is fuelling it all. Via DNA
Tagged: online
Building Winning Cultures in the Age of Programmatic
The current debate around commercial media is dominated by technology. Yet people remain the industry’s lifeblood, and culture its driving force. In this piece, David Clayton,...
Top IT Investment in 2016? Enterprise Mobility to Boost Agility, Speed, and Security
More than 90 percent of IT Decision Makers (ITDMs) see enterprise mobility as the critical function for customer engagement, competitiveness, and operational productivity in 2016....
Ad Tech Is Merging With Mar Tech, But Who’s in Charge?
AdExchanger | “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is...
New Data-Focused Holding Company Predict Ventures Launches with Flagship Company, Predict Consulting
NEW YORK — Predict Ventures, a holding company with a focus on the development of new data services, products and business processes, launches its flagship...
Ashish Bhasin to chair India’s Most Like’d Brands Jury
Digital Market Asia will host its novel initiative India’s Most Like’d Brands’ jury meet on the 6th of January in Mumbai. India’s Most Like’d looks...
Yahoo shuts down its video service Yahoo Screen
Yahoo has shut down Yahoo Screen, its video portal that was meant to compete with the likes of Netflix and Hulu. The service was started...
#sowhoknew: 6 stupid office rules that should be banned
Rules in the workplace. Without them we’d have anarchy right? Or would we? According to an article by Dr Travis Bradbury in the Huffington Post...
Ecommerce: Relevant content connects purpose to purchase
Whether consumers shop online or offline – or both – is totally at their discretion.They could either be “webrooming” (researching products online before making an...
Ask the expert: I represent a FMCG company. How much portion of my budget should be via programmatic at this point?
Ideally 100 per cent and that’s because programmatic is about delivering relevant ads to your customer with data insights. However, if your data is not clean or...
Is online sponsorship market making life easier for brands?
One of the most challenging tasks for an event organiser today is gathering fitting brands to sponsor their event, similarly a brand too is always...
Digital immortality: How to create an eternal copy of yourself
The singularity will arrive when the digital world becomes larger and more important than the physical world, and it’s already getting there, writes Serguei Beloussov....
Comic: 2016 Decisions
AdExchanger | A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem… AdExchanger: Origins AdExchanger: Crisis In Ad City (Part I) AdExchanger: Crisis...
Digital transformation initiatives = greater risks
The ongoing digital transformation initiatives in many organisations may bring many benefits but are also exposing them to greater risks, according to Darktrace. Via DNA
How Luxola increased its revenue by 317%
Luxola, a beauty e-commerce startup newly acquired by LVMH, is an online beauty destination that delivers products to people’s home. Luxola first launched in Singapore...
8 cool ways mobile will get hotter in 2016
Mobile has been the star of the year 2015 and will continue to shine through 2016. In my opinion, these are the key trends that...
