Mobile impressions double in a year in Vietnam: Report
While desktop pre-roll still holds the majority of impressions placed in the region, mobile is quickly taking more and more share according to a new...
Tagged: online video
Mobile impressions doubled in a year in Vietnam: Report
While desktop pre-roll still holds the majority of impressions placed in the region, mobile is quickly taking more and more share according to a new...
Qatar, Singapore Airlines & AirAsia most social media savvy in SE Asia
Qatar Airways has the biggest community across all their social media channels for flag carriers in Southeast Asia. This was highlighted in a report by...
OMD Brisbane bags Volvo Group Australia
OMD has been appointed as the media agency to the Volvo Group Australia business consisting of Mack, UD, and Volvo Truck brands. The news follows an...
Facebook to open up Instant Articles to all publishers
When Facebook launched the Instant Articles feature in May last year, it was only available to select publishers. But now the company will be opening...
Two-fold increase in digital wallet users in APAC: Survey
With m-commerce on the rise, digital wallets are also gaining acceptance in the APAC market slowly. A recent survey by MasterCard highlighted that one in...
REA Group completes acquisition of iProperty Group
REA Group Limited, a multinational digital media business specialising in property, has successfully completed the acquisition of Asia’s owner and operator of property websites, the iProperty Group....
Stroller brand Easywalker appoints SuperHeroes for global comms
Following a successful pitch, the international stroller and buggy brand Easywalker appoints SuperHeroes Amsterdam/NYC as their new communication agency. At the moment, the Easywalker strollers...
Specialist Investment Bank Boutique Predicts Advertising Spend to Reach $253bn by 2018
IBIS Capital cites big AdTech trends and predictions for 2016 in global AdTech investment review London – Media and tech investment and advisory firm IBIS...
McCann Worldwide boosts team in Japan; names co-chairs & President
McCann Worldgroup has named Hiroshi Namiki, Representative Director and Chairman of Momentum Japan, and Yasuyuki Katagi, Representative Director President & CEO of McCann Worldgroup Japan...
What does FB-owned Parse closing mean for app developers?
Recently, the news broke that Parse is shutting down. With Parse retiring its service, many developers are wondering how to find a tool they can...
Havas Media Thailand names Ferdinand Gutierrez as CEO
Havas Media Group, the media arm of Havas, has appointed Ferdinand Gutierrez as Chief Executive Officer for Havas Media Thailand. The industry veteran joins Havas...
Rod Farmer promoted to Strategic Design Director, APAC at Isobar
Isobar has promoted Rod Farmer to the newly created role of Strategic Design Director, Asia Pacific. He will join the regional Isobar leadership team, and...
Setbacks aside, Jokowi continues digital economy mission with the West
Despite some recent setbacks, Indonesian President Joko ‘Jokowi’ Widodo is going to travel to San Francisco as part of his mission to establish the republic...
Wednesday Webinar: Everything is Changing in Mobile Marketing
Consumers are on the move and eager to engage with brands that provide seamless interactions across channels and devices, but often the experience they encounter...
The rise of the agency over-planner
The New Year, as always, brings us many trend predictions. As I read through them all, I wonder if everyone is trying too hard –...
