Everyone Has A Monetization Platform For Publishers
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Tagged: online advertising
Comic: Probabilistic Meets Deterministic
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem… AdExchanger: Origins AdExchanger: Crisis In Ad City (Part I) AdExchanger: Crisis In Ad...
OMD Malaysia names Kelvin Lim as its new Digital Director
OMD Malaysia has appointed Kelvin Lim as its new Digital Diretor. In his new role, Kelvin reports to Margaret Lim, Managing Director at OMD Malaysia...
DiGi assignes corporate and branding duties to Havas Worldwide Kuala Lumpur
DiGi Telecommunications, a provider of mobile voice, internet and digital services in Malaysia, has assigned Havas Worldwide Kuala Lumpur its corporate and branding mandate. The...
Online fashion media makes it to The List
The List, Malaysia’s first digital-only fashion magazine, launched in mid-June, hoping to bring the Asian and Western fashion worlds to a tech-savvy audience. A. Asohan...
Get a Hands On Education at Ad Age Data Conference 2014
The advertising industry has data coursing through its veins, but too often discussions about “big data,” “data-driven marketing” or “data analytics” stay on the surface...
What Next For Ad Tech’s Big Bang?
Danny Hopwood, Vivaki, head of platform, EMEA, contemplates just how the ad tech sector will develop ahead of his ATS London appearance. When I first...
Text100 bolsters Malaysian leadership team
Integrated communications consultancy, Text100 has named Vijayaratnam Tharumartnam as Managing Consultant for Text100 Malaysia. He will lead the agency’s operations in Malaysia, while delivering strategic...
WPP School of Marketing & Communications graduates its first class
The WPP School of Marketing and Communications in Shanghai, a joint venture between WPP and the Shanghai Art and Design Academy (SADA), had its first...
Our rights, online and offline
When we discuss ‘Internet rights and freedoms,’ we’re not talking about any ‘special rights’ but merely those already accorded us by the Federal Constitution, writes...
Fanta Pouring Big Bucks Into Vine Video Comedy Series
Fanta, the soda brand owned by The Coca-Cola Company, is sponsoring and co-creating a weekly digital comedy series, “Fanta For The Funny,” consisting entirely of...
Move Over, Cookie. Here Comes The Ad ID
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by...
Data pick of the day: People spend 30% of their online time via mobile
People spend most of their day being connected and staying online, even while on their move. The advent of smartphones and high-speed mobile internet has...
Amazon introduces Local Register
Amazon.com has introduced Amazon Local Register, a secure card reader and mobile app that provides local businesses with the tools they need to quickly and...
Why Place And Context Are Crucial For Understanding Consumer Behavior
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by...
Network virtualisation and VMware's quest for the holy grail
Software-defined networking pioneer Martin Casado sits down with Digital News Asia’s Edwin Yapp and relates why he believes computer networking is at the cusp of...
