#sowhoknew: Me, my selfie and die
Dying to take a selfie? Think again, it may be more dangerous than you imagine. True fact? More people have been killed taking selfies this...
Tagged: online advertising
Adelphic Expands Operations Globally with New European Hub
Company Hires Industry Leader Nicholas Mills as General Manager, EMEA WALTHAM, Mass. – Adelphic, the leading mobile and cross-channel demand-side platform (DSP), today announced it...
Email: The New Home Page
AdExchanger | “The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Craig Kostelic,...
When Marketers Lose Control Of Their Campaigns
AdExchanger | “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is...
Comic: King Pub
AdExchanger | A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem… AdExchanger: Origins AdExchanger: Crisis In Ad City (Part I) AdExchanger: Crisis...
Facebook’s Oculus Taps Netflix, ‘X-Men’ to Bring VR Mainstream
Virtual reality won’t just be another technology for hard-core nerds, if Mark Zuckerberg gets his way. Facebook’s Oculus will sell movies, video games and streaming...
Amobee Launches Instagram Ads Solution
Amobee Among Facebook® Marketing Partners With Initial Access to Instagram Ads API SINGAPORE and FOSTER CITY, CA – Amobee, a leading global marketing technology company,...
Chinese millennials love spending on luxury products most in APAC
Millennials in China are the biggest purchasers of luxury goods in Asia Pacific, followed by South Korea and Hong Kong, according to data by Mastercard....
Facebook introduces 360-degree video feature
After YouTube’s launch of 360-degree videos, Facebook has also introduced the feature and will begin rolling out 360-degree videos in News Feed from September 23....
How Workload Automation can boost digital transformation
The right WLA tool and practices can dramatically alter your company’s ability to achieve the innovation speed and competitive advantage you need to win in...
We Need To Overcome The Peter Principle In Digital Media
AdExchanger | “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is...
As Ad Blocking Grows, How Can We Balance The Scale Between Publishers And Consumers?
AdExchanger | “The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Madhura Sengupta,...
Alexander Lee joins Razorfish China as COO
Razorfish has named Alexander Lee as the Chief Operations Officer of Razorfish China. Mr Lee comes to Razorfish from Yahoo!’s global R&D center, where he...
H.I.G. Growth Partners Announces a Strategic Growth Investment in Industry-Leading Mobile Programmatic Advertising Platform
BOSTON – H.I.G. Growth Partners (“H.I.G.”), the dedicated growth capital investment affiliate of H.I.G. Capital, a leading global private equity firm with $19 billion of...
Creative Crowdsourcing Site Plays With Mattel Toys
Mattel is working with Tongal, an online community of artists, to create fresh videos featuring classic properties such as American Girl, Barbie, Hot Wheels and...
Apple’s Mobile Ad Blocking Raises More Questions Than Answers
As if the next version of Apple’s iOS (iOS 9) isn’t enough to set tongues to wagging, maybe the loudest squawks are about a new...
