Supercars challenges the misconception about its fans in new ad
A group of unexpected Supercars fans take centre stage in a new campaign launched last night by the Virgin Australia Supercars Championship and Ogilvy Sydney....
A group of unexpected Supercars fans take centre stage in a new campaign launched last night by the Virgin Australia Supercars Championship and Ogilvy Sydney....
Tourism and Events Queensland (TEQ) and J. Walter Thompson Sydney have launched a new creative brand platform for Queensland, aimed at redefining the State and...
McCann Hong Kong and MRM//McCann Shanghai have launched ‘Marriage in the Air’ symbolising the closer relationship between Cathay Pacific and the newly rebranded Cathay Dragon....
Edgewell’s brand Schick has teamed with J Walter Thompson Sydney to launch a new digital campaign, kicking off with Australia’s first hour long catwalk streamed...
Digital marketing / Digital Marketing News / Interactive marketing / News
by Copenhagen INK · Published 31/08/2016
Sonos wants consumers to know they don’t deserve crappy speakers, shared dirty earbuds or jerry-rigged speaker systemsthe listening community can do better. To that end,...
With presence at Cannes this year, Captify take the time to explain to ExchangeWire why the brand market is now the main power behind display....
Jetstar has unveiled its new campaign via J Walter Thompson Melbourne encouraging everyday Australians to fly more places, more often and ‘Live for Today’. An evolutionary...
OMO, Australia’s laundry detergent brand, with its Dirt is Good mission, has ignited the ‘real play’ social debate via The Real Play Experiment; an online...
Here’s a shower thought: Does anyone own shower thoughts? Axe body spray is being criticized on Reddit today because users there think the company has plagiarized...
Whybin\TBWA Sydney and Foxtel’s in house creative agency, Felix, have launched a major new campaign for Foxtel. Dubbed ‘Make it Yours’, the new marketing push...
Following on Ooredoo’s ‘Simply Do Wonders’ advertising campaign with Lionel Messi, the company launched ‘Together We Do Wonders’, a sequel to the award-winning campaign, which...
NETS Singapore has launched a new campaign with KRDS urging people to cherish the moments that matter the most. The concept behind the campaign highlights...
Research has shown that 86 per cent of men tends to give women the wrong gift in the month of love (February). In order to...
ASX-listed investment management firm, Challenger Limited, launches its first creative campaign via J. Walter Thompson Sydney since the agency’s appointment in 2015. The campaign focusses...
In a break from product-based advertising, KFC has launched its first-ever major brand campaign in Australia, aimed at bringing its values to life and connecting...
Digital marketing / Digital Marketing News / Interactive marketing / News
by Copenhagen INK · Published 16/01/2016
Taking control of your finances is not for the faint of heart, asserts a new campaign from investment company Charles Schwab. The San Francisco-based firm...
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