Case Study: Jebsen Group Makes Social Media a Priority
Four ways that a B2B organization representing 200 brands uses social and mobile for communications. Source: ClickZ Asia
Tagged: mobile
Five important PPC trends
1. Cross-device tracking Convincing clients, or ourselves, of the value of mobile traffic is an on-going struggle. Conversion rates on mobile tend to be lower,...
NPD: Samsung Eclipses Android Universe
According to a new report from NPD Group, in the U.S., the Android Universe is very quickly beginning to see the dominance of Samsung. “The...
AdTrader Conference Set for Berlin on April 18
The Adtrader Conference is now in its third year. After two successful events in Hamburg in 2011 and 2012 we are taking the show for...
APAC moves to smartphone shopping
Regional – Online shopping trends in Asia Pacific have moved to the smartphone as markets such as Indonesia and Thailand see the fastest rise in...
Senator Ted Cruz Succeeds with SMS at CPAC
Senator Ted Cruz (R-TX) provided a widely-covered keynote address at the annual Conservative Political Action Conference (CPAC) over the weekend, extolling the virtues of freedom,...
Lenovo Launching NFC Breakthrough in Contactless Payments
Get ready for the “next big thing” in mobile payments. According to published reports Monday, NFC-enabled payments will soon be possible from your Lenovo laptop....
School Parent Groups Get Support from Leading Mobile Payments Solution
On Monday, PTO Today – a leading resource for school parent groups – announced a new partnership with PayAnywhere, one of the industry’s top names...
Do People Watch Video Differently on Mobile Phones…
Do People Watch Video Differently on Mobile Phones vs. Tablets? – eMarketer lnkd.in/Hgk-y3
Wine Industry Raises its Glass to Mobile Marketing
Underscoring the diversity of industries exploring the promotional power of mobile marketing, Snipp Interactive has lifted the curtain on its new offering dubbed SnippWine –...
Samsung Galaxy S4 Unpacking Was a ‘Social Media Event’
On Friday, the team at Salorix – the smart social engagement platform – released a social media report that looks at Twitter conversations centered on...
Will Samsung Galaxy S4 change marketing?
US – As the Samsung Galaxy S4 is due to launch in a few hours, mobile marketers are already anticipating what it could mean for...
Cabela’s Counting on Mobile Marketing for ‘It’s In Your Nature’ Campaign
Earlier this week, Cabela’s excited investors when its shares spiked better than 10% after the company indicated that it expects to top Wall Street’s first-quarter...
Samsung’s Galaxy S4 Aims to Shape Up Smartphone Users
Last month, MHW reported that speculation was rampant about Samsung’s forthcoming Galaxy S4 and whether it would deliver features to improve the fitness and well-being...
Finance brands splash out on mobile spend
Regional – Finance brands were the fastest growing in terms of mobile spend in Asia Pacific, with an average monthly growth of 108% in 2012,...
Sony Xperia fights back with technology
Hong Kong – The newly independent mobile developer launches what it calls its most ambitious campaign for the Xperia brand. Source: Marketing Interactive
