Instagram: 5 Million Video Uploads on Day One
So, is video proving to be a popular addition to Instagram? It’s a silly question to even consider based on user reaction to the new...
Tagged: mobile
‘The Risks & Rewards of SaaS Technology’, by Marcus Law, Marketing Manager SLI Systems
Early hype, followed by disillusionment, was a familiar pattern for the software applications market, particularly the software as a service (SaaS) market, otherwise known as...
Mobile Horizons Forum – Istanbul
The Mobile Horizons Thought Leadership Forum was held earlier this month in Istanbul to explore the latest trends and future vision of Mobile at the...
Google “Chrome Experiments”:Simple games that demonstrate new technology for consumer interactivity
Mobile Marketing has usually been an “early adopter” of all new mobile technologies: agencies and brands have been good at figuring out how some new...
5 Strategy Secrets from Email Marketing Experts
Cost effective and highly impactful, email marketing remains a vital part of every comprehensive marketing plan. Thanks to the battle-tested tactics of veteran email marketers,...
Mobile Marketers, App Makers Aggressively Targeting Parents
Mobile marketers and app makers are increasingly turning their attention to a particularly profitable market segment: parents. According to the findings presented in “The U.S....
Mobile Advertising grows over 100% in 2012
Twice a year the IAB (Internet Advertising Bureau) sponsors a survey of internet related advertising revenues. Conducted by PricewaterhouseCoopers. The study provides a very detailed,...
Mobile payments at Starbucks averaging more than three million each week
Starbucks is the latest corporation to report big successes in its mobile payment transactions, averaging over three million a week in the United States. The...
Groupon, Daily Deal Sites Evolving Beyond Email Marketing
The meteoric rise of daily deal sites like Groupon was almost as captivating to follow in the press as their precipitous fall. But according to...
Liquidation Retailer Reaps Benefits of Mobile Marketing
In what amounts to yet another compelling case study highlighting effective mobile marketing, National Wholesale Liquidators has deployed a comprehensive mobile marketing strategy to drive...
Has #Facebook just become #Twitter?
The hashtag Innocuous little fellow the hash symbol, I’ve always looked at it as a slightly drunk noughts and crossess grid. It’s been around for...
Mobile Games: The Ultimate Gateway for Mobile Advertising
With mobile games responsible for some of the highest rates of user engagement seen in the mobile world today, it’s no surprise that advertisers are...
Infographic: A Beginners Guide to Content Marketing
On Monday, Social Media Today published an interesting new infographic from Demand Metric. Although content marketing has always existed, it’s no longer produced and delivered...
StartMeApp and Opera Launch in Singapore; Vserv.mobi Expands in Malaysia and Vietnam
Mobile advertising updates in Asia Pacific. Source: ClickZ Asia
Video: Why Should You Make Mobile Mandatory in Your Marketing?
The Interactive Advertising Bureau UK has published a new video featuring a series of interviews with key speakers from Mobile Engage 2013. The sold out...
Google Already Claims 2013 Mobile Ad Crown
The top remains the only market position Google is familiar with when it comes to mobile advertising. According to the latest data and projections from...
