Data pick of the day: 12% global mobile audience uses Viber
Highlights of 2014 have been big acquisitions in the internet world, with Facebook snapping up WhatsApp, Amazon shelling out for Twitch and Microsoft adding Minecraft-creators...
Tagged: mobile search
mobileStorm to Mark 15th Anniversary in Las Vegas Next Week
What happens in Vegas won’t stay in Vegas next week with regard to mobileStorm‘s 15th anniversary bash scheduled to take place October 1st. Once again,...
The Force Is With Mobile as ‘Star Wars Rebels’ TV Series Has Digital Debut
A long time ago, in a galaxy dominated by network TV, people gathered to watch a new show on a fixed day and time. The...
Should Publishers Choose Mobile Apps Or Mobile Web?
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by...
Columnist: Watch Out, Email Studebakers – Consolidation is Coming
Everyone can name the email service providers that get the lion’s share of media glare — firms like Google, AOL, Yahoo. But according to Dave...
WPP commits deeper investment in China’s ecommerce mkt with Polestar
WPP Ventures contributed to China’s booming ecommerce industry with Polestar Co, a joint company for integrated ecommerce solutions. WPP Ventures is the investment arm of...
Data pick of the day: WeChat tops the list of messaging apps
With WhatsApp and Snapchat continuing to make the headlines each week, Global Web Index takes a look at the relative popularity of mobile messaging apps....
In The New Wave Of Social Marketing M&A, Facebook PMDs Call The Shots
The participants in a new race to snap up social marketing technology companies aren’t the usual enterprise software suspects. In the latest wave of consolidation,...
Winner of Cannes Mobile LionsComedy Theater Saved By “Pay-Per-Laugh” Mobile App
Every once in awhile we see a mobile-based application that is just so innovative we have to write about it. And the “Pay-per-Laugh” application from...
Mobile Is The Beast
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by...
#sowhoknew: iOS 8 – never judge a book by its cover…
Apple released the much-vaunted iOS 8 overnight. After eagerly downloading the massive 1GB update, I was keen to see the differences. After over an hour...
Mobile travel bookings on the rise; APAC leads the way: Criteo
It is not uncommon for business leaders to say that mobile is an extension of the individual. One of the reasons for this is because...
Mobile Apps Yield Twice the CTR Of Mobile Web
Mobile apps versus mobile web: which has better engagement, which do customers prefer, which is better for advertising – the debate seems to go on...
SMS Brand Engagement Popular with Consumers, Survey Says
According to the findings of a new global SAP study, consumers in twelve nations have one thing in common — a strong penchant for communicating...
Publicis Groupe rejigs management & leadership team to fuel fresh thinking
With a firm objective to extend its presence in the digital sphere and enrich its offerings by creating new services, either by organic growth or...
Twitter Trials “Buy Button” in Tweets
For the past several years, Twitter has been used by many brands as a great way to keep in contact with their customers, build loyalty,...
