Comic: The Mobile Canopy
AdExchanger | A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem… AdExchanger: Origins AdExchanger: Crisis In Ad City (Part I) AdExchanger: Crisis...
Tagged: mobile search
Twitter continues with sluggish growth in Q1 2016
With co-founder Jack Dorsey back in the helm at Twitter, the company has been looking to redefine its approach to monetising. It is still experiencing...
Wall Street Pounces on Apple
Apple on Tuesday announced financial results for its fiscal 2016 second quarter. And Wall Street punished Apple by selling the stock in after-hours trading. The...
Unlocking China’s forgotten cities
A Chinese CPG brand we’ve worked with has historically generated about half of its revenues from cities that only contain about 20 per cent of...
Publicis One appoints Philippines leadership
Publicis One named its local leadership in Asia, nominated by Nicolas Menat, Regional Chief Executive Officer. Publicis One is a future–forward business model which the...
Webinar: Delivering Mobile ROI With Outstanding First-time User Experience
Mark your calendars for a must-attend webinar next week. If you want to learn more about delivering mobile ROI with outstanding first-time user experience, you’ll...
In New York, retailers go subterranean to tap commuting masses
For New York commuters trying to get out of the subway as quickly as possible, life is about to get a little more challenging: Underneath...
Digital Element Introduces NetAcuity Pulse Plus, the First IP-Based ZIP+4 Location Targeting Solution
New Offering Layers on to Mobile-Device-Derived Data to Provide Marketers with More Granularity ATLANTA – Continuing to address mobile marketers’ growing needs for more accurate...
Apple Pay debuts in Singapore
Competition for the digital wallets got tougher in Singapore, as Apple has launched its payment system in collaboration with American Express. This is the sixth...
Alibaba forms alliance with NZ govt to strengthen trade with China
Alibaba Group and New Zealand Trade and Enterprise (NZTE), the New Zealand Government’s international business development agency, signed a Memorandum of Understanding (MOU) to formalise...
TrackMaven Infographic: How ‘Good’ Is Your Social Media Follower Growth?
Our friends at TrackMaven are out with a new report and corresponding infographic that all social media marketers should study very closely. “So your social...
You have to make the time to write: Steve Blakeman talks on LinkedIn publishing
There are over 150,000 posts published by professionals every week on LinkedIn and nearly two million users who have used the publishing platform. In the...
Exclusive First Look: Manage Taps Former Twitter Executive as CEO
MMW learned Tuesday that Manage, a provider of mobile in-app advertising solutions for advertisers and publishers, is appointing mobile ad veteran Mike Ng to the...
With Print Dying, YP Canada Spent $35 Million On Mobile Programmatic Tech
AdExchanger | When YP Canada quietly acquired programmatic mobile ad platform JUICE Mobile for $35 million on March 17, its main concern was to assuage...
New Funding, Customer Additions Drive Strong Growth for mPulse Mobile
mPulse mobilemPulse Mobile has found momentum in 2016, enjoying rapid growth fueled by what the young company calls demand for innovative solutions that lower costs...
Creative Execution a Key Challenge: Q&A with James Patterson, GM UK, The Trade Desk
With ATS Paris just five days away, ExchangeWire are delving into the core discussion topics planned for the event, to give a flavour of what...
