Uber Drivers Ready to Test Drive Pandora’s Five-Star Listening Experience
This week, Pandora announced it’s changing the way people enjoy music in their cars by partnering with Uber. A match made in music heaven, Pandora...
Tagged: mobile gaming
Mobile first doesn’t mean mobile only
It’s hard not to get excited about mobile, especially in Asia. After all, it is common knowledge that Asia is on the forefront of the...
Croisette Syndrome: Madness galore at Cannes Lions
Retirez vos lacets s’il vous plaît! The guard gruffly tells me to remove my shoelaces. Moments later the cell door slams shut, followed by silence....
Shopee Malaysia sets aside US$250K to empower ‘mompreneurs’
C2C marketplace operator Shopee Mobile has set aside RM1 million to help mothers become entrepreneurs. Via DNA
Adelphic Appoints Jacqueline Berg as General Manager of the Americas
Former Apple and Google veteran to drive sales and revenue development in region WALTHAM, Mass. – Adelphic, the leading mobile and cross-channel demand side platform (DSP),...
#sowhoknew: Are you suffering from Facebook Fatigue ?
Irritated by your in-laws posting every inanity of their day? Want to avoid family who add no enrichment to your life? Pictures of your friends...
Ahead of India launch, Adways acquires POKKT app
Adways Inc, a Japan and Southeast Asia focused mobile marketing company, has acquired POKKT’s incentivised Android app, Pocket Money. The acquisition follows the launch of the Adways...
InMobi Fined $950K By FTC For COPPA Violation; AmEx Unveils Facebook Messenger Bot
AdExchanger | Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. You Caught Me, COPPA The FTC levied a $950,000 fine against InMobi, a mobile...
Programmatic Investment on the Rise; Advertising on Premium Editorial Websites More Effective
ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir, head of research and analysis, ExchangeWire....
Tapp Commerce aims to ‘mobilise’ cash-based SEA, starting with Indonesia
Finland-based Tapp Commerce believes its mobile payment technology can bring ‘e-commerce down to the street level’ across the SEA region. Via DNA
Mobile Ad Network InMobi Settles FTC Allegations of Rampant Tracking Without Permission
The mobile advertising firm InMobi has agreed to pay the Federal Trade Commission $950,000 to settle allegations that it tracked hundreds of millions of consumers’...
OpenX Boosts Demand Side Expertise with Hire of Former Yahoo! Mobile Specialist
Innovative programmatic technology company aims to increase its dominance in the European demand landscape by bolstering UK capabilities LONDON, UK – OpenX, a leader in...
MMW Podcast: Pollfish’s Ray Beharry Talks Coming Era of Mobile-First Research
This week on the Mobile Marketing Watch podcast, we are joined for an important discussion by Ray Beharry, an adjunct instructor of mobile marketing at...
Amobee Announced as Snapchat Partner
Leading Global Marketing Technology Company to Provide Snap Ads Later This Year as Part of Cross Channel Media Solutions FOSTER CITY, CA – Amobee, a...
IDC: Wearables Shipments to Top 213 Million Units in 2020
pple WatchAccording to the latest data from IDC, global shipments of wearable devices are expected to reach 101.9 million units by the end of 2016....
Pandora Revolutionizes Mobile Advertising With New Visual Ad Experience
Series of native, mobile ad solutions capture people’s attention while driving listener engagement; Beta begins this summer with Express and the Lexus Dealer Association OAKLAND,...
