TubeMogul rolls out Nielsen Digital Ad Ratings in SE Asia & Japan
TubeMogul, an enterprise software platform for brand advertising, has integrated Nielsen’s Digital Ad Ratings desktop measurement tool into its platform and will provide it to...
Tagged: japan
APAC consumers choose mobile to shop online: Study
Asia Pacific consumers are increasingly likely to make their online purchases and bill payments through mobile devices (mobile phone or tablet), rather than via desktops,...
Five questions to eYeka on ideas crowdsourcing
‘An idea can come from anywhere’, the mantra is cornerstone for most marketing advice. eYeka, however, takes the advice quite literally as François Petavy, CEO...
Microsoft Asia appoints VP for Microsoft Business Solutions
Microsoft has appointed Simon Davies as its new vice president of Microsoft Business Solutions for Asia. Mr Davies will be responsible for the full portfolio...
Japan, Taiwan have biggest F1 fans for SG Grand Prix
As the Singapore Grand Prix race weekend draws closer, Japan led the tally for the F1 fans in APAC with a 346 per cent increase....
Yahoo Japan Has No Interest In Being A Walled Garden
AdExchanger | The number one thing you should know about Yahoo Japan’s DMP: It’s not a walled garden. “Our data strategy is open, that’s the...
Mobile indispensable research tool for South Korean youth
You might be tempted to think that people in tech-advanced Asia-Pacific countries are most likely to own lots of different devices. In reality, it’s Europeans...
Not just biz processes, entire economy becoming digitised: dmexco Directors
The countdown for dmexco has started, as digital marketing experts from around the world will gather in Cologne, Germany from September 16-17, 2015. Christian Muche,...
AOL to buy Millennial Media for $238 million
In a move to compete with Facebook and Google’s ad tech business, AOL has acquired end-to-end mobile platform Millennial Media for a total of USD 238 million....
MotionElements gets undisclosed pre-Series A round, led by KK Fund
MotionElements, a microstock marketplace for video makers, said it has raised an undisclosed amount in pre-Series A funding, led by KK Fund (Singapore) and joined...
#mavericksindigital: How China’s Black Monday is impacting our industry
We’ve seen a massively volatile market the past two weeks with all major indexes making significant slides. Markets were already in the red last two...
China surpasses US in eRetail sales
With nearly USD 450 billion in eRetail sales during 2014, China had comfortably surpassed the US (USD 296 billion) to become the largest single market,...
Twitter promotes Rishi Jaitly to VP for Media, APAC and Middle East
Twitter is investing in its Media Partnerships function across the Asia Pacific and Middle East regions to accelerate its push for content partnerships across the...
Singapore leads in cross-screen users in Asia
Singapore, Australia, and the Philippines boast the highest percentage of cross-screen users operating three devices. Users with three devices are setting the trend for multi-device...
The threat landscape runneth over, here’s what we need to do
After having slept, drunk and eaten at the recent RSA Conference Asia Pacific and Japan (RSAC APJ) in Singapore, Benjamin Cher gathers his thoughts and...
Mcommerce sales near $15 bn in South Korea
South Korean consumers will spend nearly USD 15 billion this year on retail purchases via their mobile device, according to an eMarketer estimate. In total,...
