Integration of Fuisz’ click-responsive interactive video into Sizmek MDX Platform to enable immersive video experiences and drive consumer engagement Austin, TX – Sizmek (NASDAQ: SZMK), the open ad management company...
The 2016 Rio Olympics have come to an end, but many are still talking about the many ways in which the Games have surprised us....
Much has been written about the impending death of the agency and the role programmatic will purportedly play in the killing. But, far from eliminating...
AdExchanger | “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is...
AdExchanger | “The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Emry DowningHall,...
AdExchanger | A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem… AdExchanger: Origins AdExchanger: Crisis In Ad City (Part I) AdExchanger: Crisis...
Ogilvy & Mather has identified 12 ‘velocity’ markets that will be key to middle-class consumer growth over the next decade. With the ‘BRIC’ index of...
CtrlShift, a data-driven audience-focused marketing solutions company, has appointed three new appointments to its management team. Deepika Nikhilender, who joined CtrlShift earlier this year as...
AdExchanger | “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is...
‘Women? You’re better off keeping chickens.’ Our teenage boys are talking about their girlfriends at the dinner table. But as a manager you can’t even...
Cross-media production specialists Prodigious has appointed Peter Short as Managing Director for its Singapore office, effective immediately. With more than two decades of experience in...
Since the first bite of a gold medal at the 1984 Summer Olympic Games in Los Angeles, athletes on the podium can’t seem to resist...
AdExchanger | Although the Rio Olympics broke its own record for reserved ad dollars set during the London Games in 2012, broadcast is losing its...
Digital marketing / Digital Marketing News / Digital marketing news Asia (APAC) / Interactive marketing / Mobile Marketing News / News
by Copenhagen INK · Published 23/08/2016
Recognising the fact that it was suffering from a lack of credibility (and more than a hint of sexism) it decided to scrap its tagline...
In this age of social media, many companies have found great success by investing in their social media presence, managed by in-house teams or communications...
Want to win First Class seats on British Airways? Fancy a free iPhone due to surplus stock? Get a share of the billions that Zuckerberg...
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