Week in Review: What’s Next ‘disrupted’ by Tony Fernandes
What else but What’s Next could be on Karamjit Singh’s mind for this week’s column? He talks about how Tony Fernandes ‘disrupted’ DNA’s conference, and...
Tagged: innovation
Email: The New Home Page
AdExchanger | “The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Craig Kostelic,...
How Workload Automation can boost digital transformation
The right WLA tool and practices can dramatically alter your company’s ability to achieve the innovation speed and competitive advantage you need to win in...
Xaxis APAC executes first buy through comScore-The Trade Desk platform
Xaxis is the first in Asia Pacific to utilise the comScore-The Trade Desk integration platform to measure digital campaign performance. The integration allows media buyers...
EBay Names CMO Following Split From PayPal
EBay has hired Suzy Deering, former CEO of digital advertising agency Moxie, as its chief marketing officer of North America, the company announced today. The...
IoT Will Need Increased Broadband Speed, Better Coverage
For the Internet of Things (IoT) to really take off, it’s going to need a couple of things (at least): universally speedy broadband and coverage...
Brands and publishers on collaboration’s biggest roadblocks
Collaboration is the new competition, at least if you listen to any number of speakers on the marketing industry conference circuit. But it’s easier said...
SE Asians most likely globally to trial new product offerings
Southeast Asian consumers lead globally in the affinity to invest new products. Around 73 per cent consumers in the region say they purchased a new...
Vista Equity Partners to Acquire a Majority Stake in Mediaocean
Acquisition signifies new phase of growth and innovation New York, NY – Mediaocean, a leading software company for the advertising world, today announced that a majority...
Single Gold for APAC in Titanium & Integrated Lions
As the 62nd Cannes Lions International Festival of Creativity came to a close with one of the most coveted category, Titanium & Integrated Lions has...
APAC bags four Innovation Lions
After a disappointing performance in Cyber Lions for APAC, there was some reprieve when the region bagged four Innovation Lions at the 62nd Cannes Lions...
Engagement With Brand Content Soared 52% Last Quarter
The data answers a key question that Shareablee founder and CEO Tania Yuki keeps getting from marketers: “Has this thing leveled off? Is social starting...
An Ad Tech Temperature Check
AdExchanger | “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is...
SG retail exporters rose by 22% in a year: eBay
Singapore’s retail exporters sell to an average 41 international markets – ranked second in South East Asia behind Thailand and five destinations higher than US...
Indosat and Smaato launch Indonesia Mobile Exchange
Indosat, member of Ooredoo Group, and Smaato launched the Indonesia Mobile Exchange (IMX) in Indonesia. IMX, a joint venture between the two companies, is the...
Innovation edge in customer experience getting tougher: Gartner
Maintaining the innovation edge in customer experience is becoming increasingly challenging, according to a senior analyst from Gartner Inc. Via DNA
