Social & online are redefining food mktg: Vipul Chawla, Yum
Food is social. One of the first insights about the growth of social media was the online behaviour of users when it came to network...
Tagged: Facebook
BrightRoll Expands Technology Infrastructure to Drive Programmatic Video Growth in Europe
Industry’s leading video ad platform builds new data center via Platform Equinix™ in Amsterdam to extend global scale and flexibility and meet growing demand in...
Vine Comedians Emerge As Latest Hot Property for Brands
In a Vine video published early this winter, a French transplant to New York named Jerome Jarre approached a baby squirrel sitting on a park...
Guardian extends media relationship with PHD in Australia
Guardian News & Media (GNM) has extended its partnership with media and communications agency, PHD, to cover Guardian Australia’s digital properties. PHD launched in the...
Advertisers Shift Ad Spend to Performance-Based & Native Mobile Advertising
Analysts Predict Mobile Internet Usage to Overtake Desktop by End of 2014 Mobile World Congress 2014 BARCELONA, Spain – MassiveImpact Ltd the world’s leading provider...
IDA leads Singapore tech delegation at South by Southwest
The Infocomm Development Authority of Singapore (IDA) led a delegation of eight Singapore-based technology startups to showcase their innovations at the global festival, South by...
13 Million Social Media Conversations Show What Consumers Think about Mobile Payments
From “Why Mobile Payments” to Which One, Consumer “Adopters” Are Driving Merchant Acceptance According to the Second Annual MasterCard Study Mobile World Congress 2014 PURCHASE,...
Wall Street Journal to offer content solutions for marketers
The Wall Street Journal’s global advertising department has launched a content strategy division, WSJ. Custom Studios. WSJ. Custom Studios will work with brands to provide...
Neo@Ogilvy augments focus on ‘performance media’ in HK
Responding to the growth in the demand for performance media in Hong Kong, Neo@Ogilvy, Ogilvy’s global media agency and performance marketing network, has bolstered its...
Mondelez signs global partnership with Facebook ht…
Mondelez signs global partnership with Facebook buff.ly/1h5OMkb
Facebook Unveils News Feed Redesign, One Year Late…
Facebook Unveils News Feed Redesign, One Year Later buff.ly/1nwJdPO
Airbnb comes to the rescue of those with #SXSWproblems
Digiday’s coverage of SXSW, which runs March 7-14 in Austin, Tex., is sponsored by Dstillery, the pioneer in audience targeting for brands. Airbnb has turned...
MMW in Austin for SXSW
Everything is bigger in Texas, including Mobile Marketing Watch’s coverage of this year’s SXSW. If you’re not familiar, South by Southwest (SXSW) is a set...
Oracle Dives Deeper Into Paid Media With Partner API Program
Barely two weeks after basking in the glow of its BlueKai buy, enterprise software giant Oracle is at it again – this time debuting an...
For new era, Time ups its digital metabolism
The days of the newsweekly are winding down, forcing the venerable stalwarts of that era to reboot. As Newsweek seeks a second life under new...
Comcast Buying Freewheel; About Facebook Ads
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Video Acquisition Over the weekend, Ryan Lawler said in TechCrunch that, according to his...
