Agencies’ worst digital horror stories revealed
Singapore – “The client didn’t like how Internet Explorer displayed his website and wanted us to change it. Not the website – Internet Explorer.” Via...
Tagged: digital marketing
Outdoor spending sees July surge
Hong Kong – Outdoor advertising revenue jumps 27% in July, pushing overall spend for the month to $3.7 billion, according to new data. Via Marketing...
Things that don’t need advertising
Malaysia – Advertising is great but sometimes, it’s not necessary, as the following eight products demonstrate. You may even have used some of them growing...
XM Asia acquires major stake in Designercity
Hong Kong – XM Asia Pacific, part of the WPP group, has acquired a majority stake in Hong Kong digital consultancy Designercity for an undisclosed...
3 Theories About Programmatic Buying
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by...
Real-Time Ad Spending Growing Faster Than Expected
Real time, automated digital ad buying is growing so fast, even the forecasts can’t keep up. Revising its forecast up from earlier this year, eMarketer...
New Nielsen Research Indicates Two-Way Causal Infl…
New Nielsen Research Indicates Two-Way Causal Influence Between Twitter Activity and TV Viewership buff.ly/12ujRcL
FBX Analysis – dynamic vs. static creative: http:/…
FBX Analysis – dynamic vs. static creative: buff.ly/13K1IdM
PunchTab Launches Loyalty Solution for CPG Brands…
PunchTab Launches Loyalty Solution for CPG Brands to Boost Share of Basket: buff.ly/12u8Iso
Comic: AdExchanger In Vogue
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem… AdExchanger: Origins AdExchanger: Crisis In Ad City (Part I) AdExchanger: Crisis In Ad...
Procter & Gamble Spends 35% Of Marketing Dolla…
Procter & Gamble Spends 35% Of Marketing Dollars On Digital: buff.ly/1dxSxin
Check Out Ad Age’s Must-Attend Events In SF and NYC This Fall
Relax, it’s still summer. But fall is right around the corner and Ad Age has a packed fall of events to get you back in...
L’Oreal Launches New Makeup Line Designed by YouTu…
L’Oreal Launches New Makeup Line Designed by YouTube Beauty Guru Michelle Phan: buff.ly/14FBjss
How To Build a High-Performing Digital Team: Revie…
How To Build a High-Performing Digital Team: Review buff.ly/14Fp5A5
Content Syndication: How to Get Started: http://t….
Content Syndication: How to Get Started: buff.ly/13HntuN
