HTC Hopes to Challenge Sony, Facebook in Virtual Reality Space
HTC Corp. is working with Valve Corp. to challenge Sony Corp. and Facebook Inc.’s Oculus as an early player in the virtual-reality market. HTC Vive...
Tagged: content
Mobile World Congress 2015: Google, Microsoft, Sony, Samsung and Others Will Showcase New Smartphones, Tablets, Wearables
The 2015 Mobile World Congress will kick off soon in Barcelona, Spain and many of the exhibitors will be toting pretty big suitcases. That’s because...
Facebook’s Most-Shared Publisher to Start Paying Its Quiz Makers
Even if you’ve never heard of PlayBuzz, you’ve probably come across its end product. Its platform is behind such Facebook quizzes as “Which Disney Mom...
When Net Neutrality Policy Comes Down, FCC Likely to Permit Sponsored Data Programs
“When the new rules for net neutrality arrive, rest assured the big wireless carriers will be unhappy,” notes Mark Bergen in a recent commentary at...
Twitter Kickstarts Logged-Off Crusade With Cricket In India
In its first orchestrated crack at reaching users beyond its walls, Twitter is turning to a massive market: India. During the lead up to the...
BabyCenter Bumps Mobile To The Top Of Its List
Mobile is the mother of all invention at BabyCenter, an online content hub for pregnancy and parenting-related content. Founded in 1997, BabyCenter has always maintained...
Fill Out the European Programmatic Survey – Get 20% Off ATS London Tickets
We’re only eight months away from the world’s oldest and largest programmatic event, ATS London. This year we will be hosting ATS London again in...
LinkedIn Sells Nearly Half a Bill Dollars in Ads Last Year
LinkedIn’s advertising revenue reached $153 million in the fourth quarter, a 56% increase over the same time the year prior, the company said Thursday. Advertising,...
Facebook Uses Beacons To Enable Local Content Delivery
Over the past couple of years, there have been a number of companies who thought that delivering targeted information to mobile users based on their...
Cognitive Networks Receives Third U.S. Patent for Real-Time Ad Identification Technology
SAN FRANCISCO – Cognitive Networks, the market-leading provider of real-time services that power Enhanced TV on Smart TVs, announced that the United States Patent and...
Movie Studio Relativity Media Invests In Say Media, And Becomes A Customer
Relativity Media has acquired a minority stake in publisher-platform Say Media, the companies said on Wednesday. In addition, the film and content studio will use...
Mobile Web Is Paramount For Small And Medium-Sized Publishers
Native app or mobile web? The debate continues – but the answer isn’t necessarily black-and-white. “Big branded publishers need an app – but they also need...
Taboola Out At Huffington Post, AOL-Owned Gravity In
A year after AOL acquired Gravity, AOL-owned publication The Huffington Post has standardized the content personalization tool to power internal and external content recommendation links....
BitTorrent Tries To Attract Marketers With Bundles Program And Partnership
Can BitTorrent – often regarded as the de facto file sharing protocol for online content piracy –achieve the legitimacy to attract brand advertisers? While that...
dbray Media Launches “Content-Message-Delivery” to Help Ad Tech Industry Solve Its Identity Crisis
NEW YORK – dbray Media launches “Content-Messaging-Delivery” (CMD), a new communications and business development program to assist advertising technology companies identify and articulate their unique...
Washington Post’s Tech Quest Prioritizes The Biggies: Mobile, Video, Social
As the Financial Times reported last month, The Washington Post is making its content management system (CMS) available to partners, like universities and fellow newspapers....
