Data pick of the day: Ad blocking is here to stay
This year’s biggest debate had been on ad blocking, despite the fact that GlobalWebIndex’s data shows that it is still just 28 per cent of...
This year’s biggest debate had been on ad blocking, despite the fact that GlobalWebIndex’s data shows that it is still just 28 per cent of...
Criteo S.A. has named JB Rudelle, its founder, Chairman and CEO as the Executive Chairman and Eric Eichmann, currently President and COO, will be promoted as the...
GroupM has taken a big step in enhancing its programmatic offer. The WPP media investment company has acquired programmatic marketing solutions company The Exchange Lab....
Continuing with his tradition of Christmas greetings, Maurice Levy, Publicis Groupe CEO, has come out with his latest greeting #TheSkippableWishes. Since the ad blocking debate marked...
Yahoo! Inc has decided to shelve plans to spin off the company’s remaining holdings in Alibaba Group Holding Limited (BABA), as announced in January 2015. Instead, the...
Over 50 million businesses globally use Facebook Pages now to connect with their customers. With more and more people communicating with Pages, Facebook has launched...
The year 2015 is marked with numerous milestones for Nestlé India. Whether it was the continued celebration of completing over 100 years in India to...
The programmatic route has become an important conversation for marketers and agencies. Comparatively newer to marketers in the region, the industry is still working on...
A worrying gap in the capability of firms to maintain long-term growth seems to the key topline of a report by The Economist Intelligence Unit...
Ogilvy & Mather (O&M) has appointed Chandra Barathi as Head of Technology at Ogilvy & Mather Singapore, and Vice President Technology for OgilvyOne Asia Pacific, effective...
As Google+ redefines its image to focus on communities and collections, GlobalWebIndex looks at why the social network is more popular than you might think....
People across cultures are using Facebook, especially on mobile, to share their favourite festive moments, seek gift inspiration and find the best deals for the...
Twine Digital has roped in Shard Sharma as Chief Operating Officer. Leading with an entrepreneurial mindset, he is mandated to expand Twine Digital in India...
ACCELERATE|ENTREPRENEUR, BW ACCELERATE’s acceleration program is gearing up for the second batch of 20 startups. BW ACCELERATE, an initiative of Digital Market Asia’s parent brand...
Globally, 31 per cent of internet users say they find new brands or products from ads they’ve seen online, making this the fourth most important...
South-East Asia remains a target for state-sponsored APT groups, and faces new risks from territorial disputes expanding into cyber-attacks. Via DNA
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