William Salmon-Lefranc moves from London to Paris PARIS – Rubicon Project®, which operates the industry’s largest independent real-time trading platform for digital advertising, continues the evolution...
BrightTag’s Asia-Pacific expansion plans are brighter now that the company has added an additional $27 million in financing from investor and partner Yahoo Japan. Existing...
IDC’s new infographic on the “Many Faces of Personal Computing” gives an insightful overview of the personal computing trends in the Asia/Pacific market across multiple...
Digital marketing / Digital Marketing News / Interactive marketing / News
by Copenhagen INK · Published 28/10/2013
Samsung Electronics, the world’s largest maker of smartphones, signed a multiyear deal to supply the National Basketball Association with mobile devices and televisions. Under the...
Video demand side platform TubeMogul and IPG Mediabrands have expanded their work together in the UK, Australia and Japan as the two seek to build...
Digital marketing / Digital Marketing News / Digital marketing news Asia (APAC) / Interactive marketing / Mobile Marketing News / News
by Copenhagen INK · Published 26/09/2013
What do you see as the advantages of real-time bidding? This is the third Online Advertising Survey Report, produced in association with advertising technology company...
Global – At least 18% of advertisers and agencies in APAC have started their own private marketplaces, says a study on the progress of the...
As covered by MMW throughout the year, educational efforts spanning SMS to email marketing are becoming surprisingly rampant across India, where marketing is both evolving...
NEW YORK – The New York Times Company announces its first International New York Times conferences in Hong Kong and Singapore in October. “It is affecting...
India is not only one of the fastest growing mobile populations on the planet, it’s also home to the mobile marketing trends of the future....
Amidst growing competition from larger smartphones and the prospect of new categories such as wearable devices diverting consumer spending, International Data Corporation (IDC) Worldwide Quarterly...
Hong Kong – XM Asia Pacific, part of the WPP group, has acquired a majority stake in Hong Kong digital consultancy Designercity for an undisclosed...
Digital marketing / Digital Marketing News / Digital marketing news Asia (APAC) / Interactive marketing / Mobile Marketing News / News
by Copenhagen INK · Published 03/08/2013
Global News Canada Mitsubishi Motors Australia Alex De Fluvia: Spain British Council: Ukraine Comp.ly: United States Asia Web Net: Thailand World Wildlife Fund: United States...
This September, for the fifth time, the Mobile Marketing Association will return to Singapore for MMA Forum Singapore 2013. The Mobile Marketing Association is praising...
APAC / Asia / Digital marketing / Digital marketing news Asia (APAC)
by Copenhagen INK · Published 25/06/2013
Does a 15-second video ad work on Instagram? Source: ClickZ Asia
APAC / Asia / Digital marketing / Digital marketing news Asia (APAC)
by Copenhagen INK · Published 25/06/2013
It’s no longer a concept or technology that is only for those with deep pockets. Consider this approach. Source: ClickZ Asia
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