Facebook Brings Ad Targeting To Newsfeed
Facebook has announced the expansion of the advertising system enabling marketers to tailor messages to users of the popular social network based on their browsing...
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Focus on Small Data to Succeed in Big Data Chaos
Big data in social marketing is misplaced. Here’s why. Source: ClickZ Asia
Is Your Favorite Brand a Social Media Power Player?
The steady rise of social media has every company reconsidering marketing strategies and how they sell their products or services. As a result, global consulting...
Case Study: Jebsen Group Makes Social Media a Priority
Four ways that a B2B organization representing 200 brands uses social and mobile for communications. Source: ClickZ Asia
10 Lessons for Brands From The Huffington Post
The AOL property is schooling brands on how they can up their metabolism and become more social. Via digiday,com
Infographic: Twitter The Fastest Growing Social Pl…
Infographic: Twitter The Fastest Growing Social Platform lnkd.in/bA43wg
Tablet ad CTRs massively outperform smartphones, except in retail and dating
This is important for marketers, as the report also shows that clickthrough rates (CTR) for tablets are far higher than on smartphones in both direct...
SXSW Spotlights Excellence in Social Media Marketing
This year’s SXSW is doing more than just spotlighting social media marketing excellence, it’s body-slamming it. As MMW has covered in great detail of late,...
LinkedIn Reportedly Poised to Buy Pulse App
The biggest scuttlebutt in social media today is that LinkedIn will soon close a deal to acquire Pulse, a burgeoning news reading app that is...
Tracking real Social Media eng…
Tracking real Social Media engagement with IPM(nteractions per thousand fans): http://t.co/aPQJ8iLc
New Social Network Combines Tw…
New Social Network Combines Twitter, Blogging and Reddit: http://t.co/56JKaONk
How to Estimate Your Social Me…
How to Estimate Your Social Media Return on Investment » Social Media Examiner http://t.co/t1rs6f6i
Buddy Media and Booz & Company…
Buddy Media and Booz & Company Social Media insights: http://t.co/0hfyLq6m
Mars, Kraft, and Other CPG Bra…
Mars, Kraft, and Other CPG Brands Dominate Social Ads: http://t.co/1GQnqq06
CPG Marketers Spending Big on …
CPG Marketers Spending Big on ‘Social Ads’ That Drive Traffic to Facebook: http://t.co/QXgLbola
