by Copenhagen INK ·
“We worked with Canon on a media plan and a target for impressions for the campaign,” Mr. Gregory said. Celebrities were paid a “small fee” to be part of the campaign, he added — and they got to keep the cameras.
Tags: campaigncontentimpressionsmediamedia buyMedia Landscapemedia mixmedia planmediabrands
Copenhagen INK
Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.
by Copenhagen INK · Published 10/07/2014
by Copenhagen INK · Published 29/01/2015
by Copenhagen INK · Published 04/09/2013
More
