Snapchat Buys Placed; Arthur Sadoun Takes The Reins As Publicis CEO
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Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Well Placed Snapchat snapped up the mobile location analytics startup Placed, which has an opt-in panel of smartphone users who allow it to track their location in return for small cash payments. “Still working independently, Placed’s goal continues to be the adoption of a common yardstick… Continue reading »
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