Retailers Are Big Spenders; Device ID Regulation

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CPGs And Retailers FTW Retailers are slated to spend more than other sectors on digital advertising this year, shelling out $12.9 billion, or 20% of a $58.6 billion pie, according to eMarketer. Financial, telecom and CPG will take third, fourth and fifth place, respectively. Read more. CPGs are big adopters of programmatic, with 63% of… Continue reading »

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Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.

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