Podcast: BI Throws Its Weight Behind Ads.txt

AdExchanger |

Welcome to AdExchanger Talks, a podcast focused on data-driven marketing. Subscribe here. Business Insider’s Jana Meron is a big booster of ads.txt, the new IAB-backed initiative that lets publishers easily broadcast a list of their authorized resellers via a small text file published directly to their servers. Shortly after the spec came out this spring, BI becameContinue reading »

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Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.