Pinterest Snaps Up Mobile Retargeting Firm And Deep-Linking Outfit URX
AdExchanger |
Pinterest’s rumored acqui-hire of deep-linking startup URX is a go. On Tuesday, Pinterest announced that it’s bringing the San Francisco-based URX team into the fold, but not its technology. URX, which started as a deep linking provider before becoming a mobile retargeting platform, will work with its customers to sunset its advertising product. As of… Continue reading »
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