OpenX Delivers Advanced Mobile SDK to Market

Mobile SDK drives 50% CPM increases; cuts latency by as much as 200% LONDON, UK – OpenX, a global technology leader in creating programmatic advertising marketplaces that drive superior monetisation, announced that its Mobile SDK entered general availability following strong early results for mobile app publishers. The company also shared insights from one of the world’s top entertainment applications […]

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Via Ad Operations Online

Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.