News UK Launches The Fifth; Mindshare Launches Audience-first Customer Decisioning Tool, DX

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – and in this edition: News UK Launches The Fifth; Mindshare Launches Audience-first Customer Decisioning Tool, DX; and Bidooh Signs New Partner in South Africa to Roll Out 500 Screens.
News UK launches The Fifth – A New Influencer Marketing Agency
On Monday (18 March), News UK announced the launch of The Fifth, an independent full-service influencer marketing agency. It will tell authentic brand stories […]

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Via ExchangeWire

Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.